Sushma Singh
From the courtroom to the creative world of couture, Sushma Singh is a fearless dreamer who turned her passion into purpose. An Advocate of Lucknow, she chose to follow her heart and step into the world of fashion — founding Safed Rang to celebrate the timeless elegance of sarees. With a deep love for heritage weaves and a bold vision, she created a brand that empowers women to wear their identity with pride.
Safed Rang is her dream woven into fabric — made for every woman who dares to be herself.
This isn’t just her story. It’s yours too.
Because Safed Rang is made for every woman who dares to dream differently.
OUR FOUNDER
A Journey from Law to Legacy
SUSHMA SINGH
Founder & Creative Visionary
From the courtroom to the creative world of couture, Sushma Singh is a fearless dreamer who turned her passion into purpose.
An Advocate of Lucknow, she chose to follow her heart and step into the world of fashion — founding Safedrang to celebrate the timeless elegance of sarees. With a deep love for heritage weaves and a bold vision, she created a brand that empowers women to wear their identity with pride.
Safedrang is her dream woven into fabric — made for every woman who dares to be herself.
This isn't just her story. It's yours too.
Because Safedrang is made for every woman who dares to dream differently.
THE VISION
Sushma's journey is a testament to courage, creativity, and conviction. She didn't just create a brand — she created a movement that celebrates heritage while embracing modernity.
Every saree at Safedrang carries her belief that elegance should be effortless, that tradition should empower, and that every woman deserves to feel beautiful in her own skin.
Her story reminds us that it's never too late to chase your dreams, to rewrite your narrative, and to create something meaningful that touches lives.